FAQs

A digital marketing agency helps businesses grow online through strategies like SEO, PPC, social media marketing, and web design.

At IdeaFusion Media we offer SEO, Google Ads, social media advertising, content creation, website design, ecommerce solutions, and more.

A local agency understands your market, competition, and audience, making campaigns more targeted and effective.

We craft custom strategies based on your goals, using performance data to generate leads, boost visibility, and drive ROI.

Yes, we tailor packages to suit your business size, industry, and growth goals.

We’ve worked with retail, healthcare, trades, fitness, real estate, professional services, and more.

Yes, we have a portfolio and case studies available on request showcasing real results for our clients.

Some channels like PPC show quick wins, while SEO and organic strategies may take 3–6 months to deliver steady growth.

Absolutely. We provide monthly reports and regular updates to ensure full transparency and ongoing improvements.

Just book a free discovery call through our website or contact us directly to discuss your needs.

Yes, we are proudly Australian-owned and based in the Gold Coast, Queensland.

Yes, we specialise in scalable solutions for startups, small businesses, and sole traders.

Absolutely. We localise strategies to fit Australian consumer behaviour, trends, and regional competition.

Yes, we collaborate with in-house teams or provide full-service support depending on your needs.

Yes, we offer both virtual and in-person consultations for businesses based in the Gold Coast region.

We offer flexible month-to-month plans, but discounted rates are available for long-term commitments.

Yes, we have experience managing digital marketing for franchises across Queensland and interstate.

We track KPIs like traffic, leads, conversion rates, and ROI through analytics and monthly reporting.

Absolutely. Contact us for a free proposal tailored to your business and goals.

We’re a results-driven team focused on transparency, local expertise, and personalised service for Australian businesses.

Local SEO is the process of optimising your business to appear in local search results and on Google Maps.

It helps attract more local customers who are searching for services or products in your area.

It’s a free tool that allows businesses to manage how they appear on Google Search and Maps.

We optimise your listing with keywords, categories, business info, photos, posts, and reviews.

Yes, local SEO is the key to ranking higher in Google Maps and increasing foot traffic or calls.

Citations are mentions of your business name, address, and phone number (NAP) on other sites. Consistent citations boost trust and rankings.

Positive reviews improve your credibility and influence rankings. We help manage and encourage quality reviews.

Yes, our clients receive monthly updates including traffic, rankings, and suggested improvements.

Yes, we implement geo-targeted strategies and landing pages to help you rank in multiple suburbs or cities.

You may start seeing improvements in 2–3 months, but full benefits often take 4–6 months depending on competition.

Yes, we optimise your content, keywords, and business profile to show up for searches like 'plumber near me' or 'cafe near me'.

Yes, local SEO focuses on geographic targeting and visibility in local map listings, while general SEO targets national or broad audiences.

Yes, we build high-quality local backlinks from Australian directories, blogs, and community websites.

In most cases, yes — we recommend creating optimised landing pages for each key area you serve.

Yes, we’ve helped numerous businesses increase visibility across Gold Coast suburbs like Southport, Burleigh Heads, and Robina.

Yes, we use tools like BrightLocal, SEMrush, and Google Search Console for ongoing analysis and optimisation.

We can optimise your service-area business for local SEO, even if you operate from home or remotely.

Absolutely. It’s essential for improving local rankings, reviews, and visibility on Google Maps.

Yes, we include weekly posts, photos, offers, and service updates as part of our ongoing management.

We can help you manage and respond to reviews, and advise on removing fake or inappropriate ones if necessary.

Google Ads is a paid advertising platform that displays your business in Google search results and other partner sites.

You pay a small fee each time someone clicks on your ad. The cost depends on your industry and competition.

We recommend starting with at least $500/month for meaningful testing and optimisation.

We build campaigns based on keywords, ad groups, locations, and goals with clear conversion tracking.

Search ads appear in Google results, display ads show on websites, and YouTube ads appear before or during videos.

We use Google Tag Manager and Analytics to track calls, form submissions, purchases, and more.

Yes, we can target by country, region, suburb, or even a radius around your business location.

We review and adjust campaigns weekly, focusing on improving performance and lowering costs.

We use Google Ads dashboard, Google Analytics, and third-party tools like SEMrush or Looker Studio.

Yes, you’ll have access to performance reports and full visibility into where your budget is going.

Absolutely. We create targeted short-term campaigns for events, sales, or seasonal offers.

Yes, we run remarketing campaigns that target users who previously visited your website.

We can track form submissions, calls, purchases, app installs, bookings, and more.

Yes, we often recommend a combined strategy for maximum visibility across Google’s network.

Yes, your account remains yours. We manage it on your behalf with full transparency.

We write compelling, keyword-rich ad copy that speaks to your audience and drives clicks.

We use keyword research tools and competitor analysis to target high-performing, relevant terms.

Yes, our reports show keyword performance, including click-through rates, conversions, and cost per click.

Most likely, yes. We’ve run campaigns for retail, legal, trades, healthcare, fitness, and more.

Definitely. We specialise in localised ad strategies that target Gold Coast customers by suburb or region.

Facebook Ads are paid advertisements that appear on Facebook and Instagram to reach specific audiences.

Facebook Ads use targeted demographics, behaviours, and locations to reach people most likely to engage with your business.

Boosting promotes a single post with limited targeting, while full ads offer advanced options, better performance, and detailed analytics.

Budgets vary, but most local campaigns start around $10–$30/day for noticeable reach and engagement.

Yes, they’re ideal for local visibility, especially for events, restaurants, gyms, retail, and trades.

Common objectives include lead generation, website traffic, conversions, engagement, and reach.

Yes, we design ad creatives, write copy, and even source video or images if needed.

A campaign is your goal, ad sets control audience/budget, and ads are the visuals and messages people see.

Yes, Meta Ads Manager allows campaigns to run across both platforms simultaneously.

We use geo-targeting to reach specific suburbs or postcodes within the Gold Coast or Queensland.

Yes, we use custom audiences, lookalike audiences, and interest-based segmentation.

The Pixel tracks website activity for retargeting and optimisation — and yes, we install and manage it.

We track key metrics like click-through rate, cost per result, reach, conversions, and ROAS.

Absolutely. Retargeting brings back people who visited your site or interacted with your ads.

We typically go live within 3–5 business days after briefing and asset approvals.

Yes, campaigns can be paused, edited, or restarted at any time in Meta Ads Manager.

Yes, we deliver clear monthly reports showing spend, performance, and growth insights.

Yes, Facebook allows targeting by current location, which is great for travel and hospitality sectors.

Yes, with optimised lead forms or landing pages, they work very well for collecting inquiries.

We’ve worked with fitness, retail, real estate, hospitality, automotive, and health-related businesses.

We create business websites, ecommerce stores, landing pages, and custom-built platforms.

Yes, we’ve built websites for tradies, clinics, retailers, and creatives throughout the Gold Coast.

We primarily use WordPress, and Shopify and Go High Level depending on your needs.

Absolutely. All our websites are fully responsive and tested across devices (Mobiles & Tablets).

We implement on-page SEO like metadata, headings, mobile speed, and basic schema.

Depending on complexity, most sites take 3–6 weeks from brief to go-live.

Yes, we use user-friendly CMS platforms so you can update content anytime.

We can recommend trusted Aussie providers or manage hosting for you.

Definitely. We modernise websites to improve performance, user experience, and SEO.

Yes, SSL certificates are included to ensure your site is secure and trustworthy.

Yes, we can write or refine your web copy to align with SEO and brand tone.

Yes, we offer a full suite of integrations tailored to your business.

Our sites are built to grow — we offer scalable add-ons as your business expands.

Yes. All assets, content, and access remain fully yours.

We use image optimisation, caching plugins, fast themes, and high-quality hosting.

Yes, we provide monthly maintenance packages, including backups, updates, and minor edits.

Yes, we set up full tracking and provide access to your analytics dashboards.

Yes, we follow accessibility guidelines to ensure your site is inclusive and user-friendly.

Absolutely. We test your site across Chrome, Safari, Edge, Firefox, and others.

Yes, we can audit your site and implement on-page SEO improvements to boost your visibility.

An ecommerce site allows you to sell products or services online with features like shopping carts and secure payments.

Yes, we develop ecommerce stores using Shopify, WooCommerce, and other scalable platforms.

Yes, we train you to add/edit products, track stock, and fulfil orders easily.

100%. All our ecommerce websites are responsive and optimised for mobile shopping.

Yes, we integrate local shipping options including AusPost, Sendle, and courier networks.

Yes, we set up multiple secure payment methods including Stripe, PayPal, Zip, and Afterpay.

Yes, we help migrate stores from Wix, Squarespace, BigCommerce, or other platforms.

Yes, we optimise titles, images, schema markup, and meta tags for ecommerce SEO.

Shopify and WooCommerce are both popular in Australia, depending on whether you prefer a hosted or open-source setup.

Yes, we can enable digital downloads, memberships, or recurring payments.

Yes, we can implement email automation to recover lost sales.

Yes, we integrate with Facebook Shop, Instagram, and TikTok Shopping.

Yes, we can customise checkout flows to improve conversions and reduce friction.

Yes, we provide tools to sync inventory with POS systems or warehouses.

We secure your store with SSL, firewalls, and security plugins.

Yes, we provide training sessions or videos so you can manage your site with confidence.

We offer optional product photo shoots or editing for a polished online look.

Yes, we build in promotional tools to drive repeat sales and loyalty.

Depending on size and features, projects take 4–8 weeks on average.

Yes, we configure your store for GST compliance and local currency setup.

An AI phone agent answers customer calls automatically, responds using natural language, and can qualify leads or book appointments without human involvement.

Yes, with integrated calendar and booking tools, customers can book time with you directly through your website, ads, or messages.

Yes, the platform includes a centralised messaging inbox so you can manage all communications in one place.

Absolutely. You can build custom workflows that send SMS, email, or calls after form submissions or interactions.

You can automate review requests by sending links via SMS or email after a purchase or service.

Yes, a built-in CRM captures and tracks leads, contacts, and opportunities in a visual pipeline.

Yes, there’s an easy-to-use drag-and-drop page builder to create conversion-focused pages.

Yes, you can build online courses, add lessons, accept payments, and grant user access through a membership portal.

Yes, you can use a mobile app to respond to messages, check bookings, and manage leads on the go.

Yes, it combines appointment booking, email marketing, and SMS automation in one platform.

Yes, you can automate lead nurturing, sales flows, client onboarding, and more with visual workflows.

Yes, it includes built-in reporting dashboards that track ad spend, conversions, and sales across channels.

Yes, you can build complete sales funnels with pages, upsells, forms, and tracking.

Yes, you can create branded emails with drag-and-drop tools and schedule them to specific audiences.

All social messages flow into a central inbox where you can respond without logging into each platform.

Yes, leads can be auto-assigned to team members based on availability, location, or custom rules.

Call tracking lets you see which campaigns or ads are generating phone inquiries, helping you optimise marketing spend.

Yes, you can build a sequence of messages, forms, and tasks that new clients receive after signing up.

Yes, a web chat widget can collect leads, answer FAQs, and direct visitors based on their needs.

Yes, you can embed secure payment links or checkout forms on your landing pages to accept one-time or recurring payments.